Marketing on a Budget
Presented by: Andrea Leitch, Oklahoma Aquarium
Discover ways to promote your business across different platforms while maximizing your audience & your budget. This session is geared toward ideas for smaller businesses to incorporate into their marketing plans without busting the budget.
About speaker:
Andrea Leitch is the Chief Marketing Officer for the Oklahoma Aquarium. Formerly, she was the Senior Director of Travel for National Geographic Partners where she oversaw the digital editorial strategy for travel and tourism across platforms. She oversaw the creation of branded content and marketing campaigns between National Geographic and tourism boards and travel partners around the world. She also managed the Culture & Exploration digital editorial team, as well as the biggest social media account in the world for a travel brand. Prior to National Geographic, she worked as an online editor and writer for city magazines in Washington, D.C., and Tulsa, Oklahoma.